Feature

A Look at Retail Pro:
Staying Hip While Taking Advantage of Modern Technology

By C.L. Ross

Harris Levy is a prominent New York retailer of fine linens and has seen many changes in the retail business over the last 110 years. The family-owned business immigrated to America from Europe in the late 1800's and started selling rolls of fabric from a cart.

Harris Levy teamed up with One Step Retail Solutions to implement a cutting-edge retail software system - Retail Pro. The fourth generation store owner Bob Levy claims this will help his company get through the next 100 years.

Mr. Levy attributes the company's long-term success to having management right on the spot, meeting the customer and handling things face to face, and right away. But they needed a new system to give the company an easier to use POS, to give them more accuracy in maintaining inventory and tracking customer purchasing history, and to improve their reporting abilities.

"Our biggest expectations had to do with how Retail Pro will allow us to better market to our customers," said Mr. Levy. "We have some very old customers after 110 years and haven't really been able to communicate with them effectively about new products and our business. And, we want to hold on to an old world charm while still being young and hip and take advantage of the benefits of modern technology."

Retail Pro improves customer relations by helping employees know and service customers well. It incorporates each transaction into a customer history file, creating a complete purchase history for that customer.

"With Retail Pro, we can do more seasonal tracking and reporting, more targeted marketing, and get the data we need to do it successfully."

With Retail Pro you can improve customer relations through targeted promotional mailings and give your customers the personal attention that builds customer loyalty.

Harris Levy has stood the test of time and now, with advance technology in use by many retailers, it gives them the advantages that modern technology brings. "If you don't manage your inventory today, you are out of business," says Mr. Levy. "It's that simple."

A retailer can't depend on instinct alone for rapid, accurate response to the marketplace. Knowing whether an item is moving well or slowly is critical to profitability. Without the best computerized inventory tracking, your ability to respond is limited.

Retail Pro takes the guesswork out of inventory management and puts you in control. Designed for both soft and hard goods, Retail Pro can display your inventory in multiple formats, putting all your inventory data in easy reach.

"The ability to do reporting in your program is limited only by your imagination," says Mr. Levy.

Retail Pro includes sophisticated inter-store communication that a fully automates your information exchange. Clear and objective information leads to accurate decisions. Successful retailers use technology to accelerate information exchange and improve effectiveness.

To review more of Retail Pro's features, click here. Contact One Step Retail Solutions to see a free online LIVE demo of Retail Pro.

To find out more about Retail Pro, you can:

1. Get a FREE Business Analysis
of your store from One Step Retail Solutions.
2. Get a FREE online LIVE demo
of Retail Pro with one of One Step Retail Solutions' sales consultants.